Matt Fulks began his entrepreneurship career at the early age of 15 when he launched a lawn care business. Matt explored other professions while growing the lawncare business and within two years he had become the captain of a local fire department, fielding over 240 calls in his final years there. This responsibility taught him the importance of systems and processes.
Matt ran the lawncare business for over 17 years and grew it into a top 10% nationwide bracket company based on total dollar revenue and the number of employees. Small business ownership taught Matt a number of transferable skills such as customer relations, sales, personnel management, and expanding business profits.
In the midst of his career, Matt read a book that changed his life and trajectory in business forever, ‘Rich Dad Poor Dad’. Shortly after, he began to acquire real estate in the form of single-family homes which he remodeled himself. He later transitioned into smaller multi-family homes which gave him experience with managing contractors, projects, timelines, and budgets.
Eventually, Matt had the opportunity to invest in short-term rental properties using platforms such as Airbnb. He managed this business successfully with his partners while navigating challenges related to the pandemic. Matt was able to pivot and achieved over a 4x multiplier return on capital.